More than a motto
Everyday Reminders That Every Day Matters®
Every bracelet tells part of your military family story - they are sweet everyday reminders that you are not alone on this journey. Our motto card is tucked in alongside each bracelet to serve as a guiding light that reminds you that you are strong, resilient, and courageous and that your sacrifices matter. Life as a military family is tough, but so are you!
Our signature leather knot on each bracelet is more than just a simple decoration. It’s a symbol that ties you to our Community, our U.S. Navy roots, our mission, and our belief in the power of family and community.
Allow that little knot to be your anchor that keeps you focused on the everyday moments and reminds you how resilient military families can be.
You're part of a small, but mighty community that believes in the power of giving back!
5% of your purchase is donated to organizations that support military service members and their families.
It's been a wild ride!
This bracelet means so much to me. I stalked the mailbox even though I could clearly track the package. It’s been a year since I started receiving help for the things I couldn’t and still can’t control. It’s taken that long to realize that it is ok to not be ok!!! I was not ok for a long time. Asking for help doesn’t mean that you are weak. I know that now. The colors of this bracelet transition from light to dark, and a mixture of both, much like trauma. One minute you have it all together and the next it is such a dark feeling. I love that Charlie Madison is a part of the Wild Ride Community! Thanks for supporting mental health! FIND YOUR TRIBE! Together we are stronger! -DJ Sutterfield
Perfect way to honor mental health
I absolutely love these two bracelets. I have both of them and they compliment each other so well. Having suffered with mental health issues myself and in my family it means a lot. It is a constant reminder to give myself grace and keep going.
I’m So Happy This is Back in Stock!
I was so happy to see this back in stock & ordered quickly! This is a gift for someone special that has PTSD & dealing with multiple battle-related injuries. Unseen scars. This bracelet is a beautiful gift to show your support for anyone dealing with any kind of trauma & letting that individual know you’re here & have their back, with love.
It's a beautiful piece and will have a very warm feeling for me.
I bought these to show support for my sister-in-law who is facing some challenges. I wanted her to know I am there for her. She was overwhelmed.